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The heart of Pure South Speciality Store is to support boutique rural producers and small family businesses to a level they have never before experienced globally, with a focus on support and growth unlike any other Australian export platform. 

The research, selection process and sourcing of products is done first-hand by Felicity to ensure the authenticity and commitment to quality. All handmade products have a story behind them and Pure South will remain true to sharing the producers’ background while showcasing the product at the store and on our digital platforms through original and innovative methods.

The variety of retail food items are exclusive, gourmet, and handcrafted. Homewares will be unique and showcase home grown talented artisians.